{"id":22765,"date":"2024-07-22T08:46:15","date_gmt":"2024-07-22T07:46:15","guid":{"rendered":"https:\/\/www.smartbuildinglevante.it\/?page_id=22765"},"modified":"2024-07-22T08:57:31","modified_gmt":"2024-07-22T07:57:31","slug":"forum-smart-hospitality-2024","status":"publish","type":"page","link":"https:\/\/www.smartbuildinglevante.it\/en\/forum-smart-hospitality-2024\/","title":{"rendered":"FORUM SMART HOSPITALITY 2024"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#f2f2f2″ scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”7%” bottom_margin=”10%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h1″ text_color=”#e70000″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”FORUM SMART HOSPITALITY” font_size=”5vh” text_direction=”default”][\/split_line_heading][split_line_heading animation_type=”line-reveal-by-space” font_style=”h1″ text_color=”#000000″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Hotels and hospitality businesses facing the challenge of the green and digital generation transition” text_direction=”default”][\/split_line_heading][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”5%” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_column_text text_direction=”default”]\n

Special Event<\/b><\/span><\/h2>\n

15 November ore 14.30\u00a0<\/span><\/b><\/h2>\n

Centro Congressi
\nNuova Fiera del Levante, Bari Italy<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text text_direction=”default”]\n

Puglia: a world leader in tourist hospitality<\/h2>\n

\u2022 In 2023, Puglia reaffirmed itself as one of Italy’s most popular tourist destinations<\/strong>, with a significant increase in the number of visitors compared to previous years. Statistics indicate a 15% increase compared to the previous year, with a total of over 10 million tourists choosing the region as their vacation destination.<\/p>\n

\u2022 The most popular cities remain Bari, Lecce, and Ostuni, but there is also a great interest in other destinations like Gallipoli and Otranto. Hotel and bed and breakfast bookings have increased by 20%, while there is a 10% increase in tourist flows from abroad.<\/p>\n

\u2022 Puglia’s hospitality sector includes around 4,000 accommodation facilities,<\/strong> comprising hotels, bed and breakfasts, agritourisms, campsites, and other types of lodging.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”30″ bottom_padding=”2%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-1-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#009331″ background_color_opacity=”1″ background_color_hover=”#00af5a” background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#ffffff” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”22667″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h2″ text_color=”#ffffff” line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”The objectives of the Forum” font_size=”2em” text_direction=”default”][\/split_line_heading][nectar_responsive_text text_direction=”default”]\n

The objectives of the forum are to provide Apulian operators with an up-to-date overview of information on the opportunities that new technologies offer in terms of:<\/p>\n

\u2022 Energy efficiency of accommodation facilities<\/strong><\/p>\n

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\u2022 New tools to elevate the quality of hospitality offerings<\/strong><\/p>\n

\u2022 Technologies for the satisfaction of MICE<\/strong> (Meeting, Incentives, Conferences, and Exhibitions) clients<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/nectar_responsive_text][\/vc_column][vc_column column_padding=”padding-1-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#4d7b92″ background_color_opacity=”1″ background_color_hover=”#5d7baf” background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”22688″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h2″ text_color=”#ffffff” line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Target ” font_size=”2em” text_direction=”default”][\/split_line_heading][nectar_responsive_text text_direction=”default”]\n

\u2022 Decision makers<\/strong><\/span>
\n\u2022 Designers<\/strong><\/span>
\n\u2022 Facility managers<\/strong><\/span>
\n\u2022 ICT manager<\/strong><\/span><\/p>\n

 [\/nectar_responsive_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h1″ text_color=”#000000″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Programme” text_direction=”default”][\/split_line_heading][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text text_direction=”default”]\n

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14:00<\/strong><\/span> Registration of participants<\/span><\/p>\n

Moderator: Mary Rossi<\/strong>, BTM<\/span><\/p>\n

14:30<\/strong><\/span> Welcome and speeches from authorities<\/span><\/p>\n

The energy transition and sustainability of hotels and accommodation facilities Pasquale Capezzuto – Laura Rubino<\/strong>, Associazione Energy Managers<\/span><\/p>\n

Sustainability and digitalization, the twin transition of hotels for competitiveness Domenico Di Canosa<\/strong>, SBA Italia<\/span><\/p>\n

Audio Video as an emotional support for the quality of the tourism offer and for the MICE market Valeria Rapa<\/strong>, AVIXA<\/span><\/p>\n

16:10<\/strong><\/span> Case histories and best practices presented by workshop partners<\/span><\/p>\n

17:30<\/strong><\/span> Closing remarks and networking aperitif<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

Provisional Program<\/em><\/span>[\/vc_column_text][\/vc_column][vc_column column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”zoom-out-high” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”22702″ image_size=”full” animation_type=”entrance” animation=”None” 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